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| Content and Measurement of Online Workers' Psychological Contract and Its Impact on Service Performance in Digital Platform Enterprises |
| HE Jianhua1, GAO Yongduan1,2, CHANG Lijun1 |
| 1.Institute of Advanced Studies in Humanities and Social Sciences, Beijing Normal University at Zhuhai
2.School of Business, Nankai University |
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Abstract Though traditional research of enterprise employees' psychological contract is abundant, the content and measurement of the online workers' psychological contract in digital platform enterprises is still in the exploratory stage. Combined with the realistic needs and research gap, based on psychological contract theory, this paper used qualitative research method to explore the content of online workers' psychological contract, develop and test the measurement scale of online workers' psychological contract. Taking online workers in the Pearl River Delta as subjects, three groups of data were collected. Through the research methods of open questionnaire, item analysis, exploratory factor analysis and confirmatory factor analysis, the conceptual model of online workers' psychological contract composed of platform responsibility and online workers' responsibility and the measurement scale of good reliability and validity were obtained. Different from the traditional organization, the online workers' psychological contract showed a one-dimension feature of the transaction-type psychological contract. The empirical study further found that the online workers' psychological contract had a positive impact on service performance, indicating that the psychological contract is an important variable affecting the attitude and behavior of online workers. Platform enterprises, online workers, governments and other stakeholders must pay attention to the cognition and management of online workers' psychological contract.
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Received: 30 November 2021
Published: 15 March 2022
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2022, Vol. 42 
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