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| Boosting Morale or Creating Anxiety? The Double-Edged Sword Effect of Digital Transformation on Employee's Engagement#br# |
| YI Lingfeng, YU Zhiyuan, CHEN Haoyu |
| School of Economics and Management, East China Normal University |
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Abstract: Steaming from the conservation of resource theory,this article constructs a impact model of digital transformation on employee's engagement,analyzes the mediating role of job achievement motivation and job insecurity,and the moderating role of supervisor's developmental feedback.Through multiple linear regression and bootstrapping on 417 micro survey data,the results show that:firstly,digital transformation enhances job achievement motivation,thereby improving employee's engagement; secondly,digital transformation reduces job insecurity,thereby reducing employee's engagement; thirdly,supervisor's developmental feedback moderates the relationship between digital transformation and job achievement motivation positively,while moderating the relationship between digital transformation and job insecurity negatively;fourthly,supervisor's developmental feedback reinforces the mediating effect of digital transformation on employee's engagement through job achievement motivation,and weakens the mediating effect of digital transformation on employee's engagement through job insecurity.The findings reveal the double-edged sword effect of digital transformation on employees- emotions,which contributes to the management of employees- engagement in organizations and provides useful insights into digital transformation strategies.
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Received: 20 November 2023
Published: 15 February 2024
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2024, Vol. 44 
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