Abstract Developing entertainment and leisure activities in the evening is a powerful method to prolong the time of visitors' staying and improve the life quality of local residents. This article uses the results of an investigation and study on the condition of Hangzhou residents' entertainment and leisure in the evening, with the aid of SPSS, EXCEL and such statistical software, puts forward the analysis by using the statistical methods such as the frequency statistics, the description statistics as well as multifactor statistics. And then the article tries to find out the consuming behavior characteristics of Hangzhou residents' entertainment and leisure in the evening, such characteristics including consuming bias, influence factors, consuming rules and so on. On the basis of above analysis, the article gives an comment on the condition of Hangzhou residents' entertainment and leisure in the evening, and finally supplies some suggestions and advices to put forward the development of entert
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Received: 12 January 2007
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